So you’re on the board, bringing incredible expertise in areas like marketing, operations, or people management. There is no doubt you play your role to great effect! But have you ever thought about leaning on finance as your secret weapon in making your own contributions even more impactful?
Think of finance as the ultimate translator. You might have a brilliant strategy you believe in, with massive potential that you want to table. Finance helps you
understand the budget needed, the potential return on those invested rands, and how it all fits into the bigger picture of the company’s growth.
Finance provides parameters within which your contribution can flourish. You understand why proposing to spend that much may be met with a “no”
given your understanding of cash flow and profitability. Finance also helps you construct an acceptable “how” as you become mindful of the resources available, the potential risks involved, and the metrics that will define success.
When you grasp the financial implications, you can fine-tune your proposals to be even more persuasive and demonstrate comprehensively how your ideas contribute to the overall health of the company; setting you up for a resounding “yes”.
It’s all about having a shared language for success. Finance isn’t some separate field you can leave to the numbers guys, it’s your partner in turning your vision into a tangible reality. It provides the crucial insights that ensure your expertise translate into measurable and sustainable success for the company. So, embrace the power of finance – it’s the fuel that helps your boardroom brilliance truly shine!
